Why Inksquad is two products

Two people who end up working on the same tattoo need very different things. The first has the tattoo in their head and needs a place to get the idea out of a group chat, with a description, a style, a placement, and references they actually like. The second is a tattooer in the middle of a session, who needs a stencil they can still edit, bottles of ink that exist, and controls they can hit with gloves on.
Inksquad, where I am CTO, gives each job its own product: People for the person with the idea and Artist for the tattooer. The two share a project, so an idea can move from one to the other. The card at the top is the live Open Graph image from inksquad.com.
Two jobs that do not fit on one screen
The two jobs differ in when they happen and in what they need. The client makes the idea specific in private, before anyone books, while the tattooer needs the stencil and the bottles at hand during the session itself. When one screen tries to hold both, the booking widget takes the space and the stencil ends up in settings. Splitting them gave each job a product of its own. The shared project is what still connects them, so the work a client puts together in People can move over to Artist.
People, where the idea gets specific
web.inksquad.com is for the person with the idea. You make a private project and fill in the description, the style, where the tattoo sits, and the size, then add references you actually like. If it helps you see the thing, Ink AI can draw a visual. When the idea is ready, you share the project with an artist.
People stops at that project; booking and the session live elsewhere. The site is public and it works. An internal beta update is coming, so if you land there and something feels rough, that is because People is still being built in the open.
Artist, the iPad app for the session
artist.inksquad.com is the iPad app that Inksquad Srl publishes on the App Store for $9.99 plus credits. When you import a sketch from Procreate, Photoshop, or Illustrator, the stencil lands in layers you can still edit. If the stencil is wrong, you fix the layer and keep the drawing, so a mistake does not send you back to the start. The unit of work in Artist is an Inkboard, which holds the palette, the project, notes, drawings, and images in one place. Keeping them together means you are not hunting through five apps for the bottle you already picked.
Color comes from bottles that exist
Color work starts with markers you drop on the image. Matching answers with more than four hundred real catalog inks, including Intenze, Fusion, World Famous, and Eternal Ink. It also answers with sets that have to be legal in the EU. In Europe you cannot treat ink like a hex code from a moodboard, so the catalog answers with bottles that exist. For the color work that happens at a bench, Matrix and Color Wheel cover palettes and blending.
Working with gloves on
Live mode is the gloves test. During a session your hands are not free, so Live mode keeps zoom, markers, stencil layers, a timer, and voice within reach. The app keeps working offline, because wifi in a shop is a rumor. AI can help generate a concept or clean a reference, but the session still belongs to the artist.
Where the two meet
Both products meet at the shared project. An idea in People should be something an artist can open on the iPad. People is how a client shows up with more than a screenshot. If you only try one of them, try Artist in a studio.